Ein bis zweiwöchige Kurzzeitdozenturen
- Aberdeen/Scotland: Robert Gordon University (2006, 2007, 2008, 2010)
- Cape Town/South Africa: Cape Peninsula University of Technology, CPUT (2020)
- Cassino/Italy: Università di Cassino et del Lazio Meridionale (2009, 2012, 2013,2014, 2015, 2016)
- Helsinki/Finland: Haaga-Helia University of Applied Sciences (regularly since 1997)
- Izmir/Turkey: Dokuz Eylül University (2009, 2013)
- Kristianstad University, Sweden (2014, 2015, 2016, 2017, 2018)
- Longuenesse/France: ESCIP School of International Business (2009)
- Nicosia/Cyprus: University of Cyprus (2012)
- Paris, Université Paris XII, Créteil (1999, 2000, 2001, 2002, 2003, 2004, 2005)
- Thessaloniki, TEI (2000, 2003)
- Vancouver/Canada: Vancouver Island University (2010, 2014, 2017)
- Warsaw, University of Technology (2016, 2018)
Längere Gastdozenturen als Honorarprofessor an der HAAGA - HELIA University of Applied Sciences, Helsinki
- Full semesters in 1997, 1999, 2005/06 and 2011
- eMBA programme: International Marketing Strategies (2004,2005,2006, 2007), Marketing Research (2008), eMarketing and Social Networks (2011, 2012, 2013, 2014, 2015)
- MA and BA programmes: International Marketing, Consumer Behaviour, Strategic Marketing Planning, Market Research (regularly since 1997)
Projekte mit Auslandshandelskammern des DIHK
- 2005: Helskinki, Deutsch Finnische AHK
- 1999: Lyon, Deutsch Französische AHK