Prof. Dr. Andreas HesseProdekanRheinMoselCampus Koblenz ahesse Wirtschaftswissenschaften RheinMoselCampus Koblenz Karthause, Konrad-Zuse-Straße 1DE - 56075 Koblenz Profil Publications more Effects of Sustainable Marketing on Fast Fashion Shoppers’ Perception and Behavioral InertiaHesse, Andreas; Rundau, JessikaJournal of Sustainable Marketing. Bd. 4. H. 2. 2023 S. 265 - 285